Half A Mill A Year Agency Program Messenger Conversation Framework
https://player.vimeo.com/video/652104652?h=4843cd6306
Messenger Principles:
a. Gain Permission to enter inbox with comments or reply to comments. Always like and comment on people’s comments in the comment section (eg. mission post, launch post, 2-step post or general comment on value post).
Example Reply To Comment Hard Offers:
“Awesome, can I send you a pm? :)”
b. Don’t let the conversation drag on.
After a prospect replies to you in messenger OR comments on your post, you have the highest chance of converting. Do your best to start the conversation, gather information about their current situation, and move the prospect to the next step all in a matter of minutes.
c. One Convo at a time.
Prospects can feel your energy through messenger. Be totally present and focused when conversing with prospects in messenger (just like you are on your sales calls).
d. Keep your questions concise.
Be direct and to the point with your questions. Avoid asking multiple questions at the same time.
e. When providing value, talk about the what & why, not the how, unless you’re introducing a new mechanism.
People are sold on outcomes/results, not on the processes. Talk about the macro- not micro steps involved.
f. Listen & Understand.
Be interested in the person, not just their business/ situation (eg. If a prospect mentioned they have a busy week, follow up with them at the end of the week: “Hey name, how was your week, finally able to have some rest now :D?” etc)
Messenger Nurturing Process: