https://player.vimeo.com/video/654532111?h=c59825cfab
As we already know it is highly likely that you’ll experience some restriction when doing outreach on Instagram, but when it comes to outreaching to ecom brands, the good news is that these brands will also have facebook business pages that are being managed by someone, so when you get Restricted on Instagram, simply DM and follow up with new leads or old leads from Facebook!
If you want to do more volume, you can do outreach on IG + FB with this outreach workflow at the same time.
Importance of targeting sub-niches & product keywords
From all the campaigns that I’ve managed and from all the campaigns that we’ve seen from all our consulting clients, I’ve come to realize that the biggest factor to the campaign’s success comes down to one thing which is the SUB-NICHE.
Niche: Apparel
Sub-niche: Streetwear brands
The difference between launching a campaign targeting apparel brands VS Streetwear brands is night and Day!
The reason why it is so important for you to go narrow when it comes to your targeting is because of Competition.
There is a ridiculous amount of spamming that reaches the main keywords, the main niches that think of intuitively and if you want to see easy/fast success, pick 5 different sub-niches and also think of 5 different product keywords that the VAs/or a team member of yours will use when looking for brands!
Product keywords also help you reduce competition since we all have different data and come up with different products more frequently than niches or sub-niches.