BUILDING CONTENT AND WHY IS IT IMPORTANT

UNDERSTANDING THE PRESENT STATE OF THE WORLD.

Before we even talk about the present state of the world, of the internet, it is important to understand what happens before people give you the 12 digits of their credit card number over the phone or on a website.

Every customer has a customer journey, no one just wakes up and starts buying different solutions, before they buy solutions they need to be aware or made aware of their current problems.

As technology advances so do information become more and more readily available to everyone who has access to the internet, and the more information there is on the internet, the more noise there is in the market!

The prospect that you’re trying to sell your service or product has access to the same information that you used to learn the skill and come up with the solution that you’ve built, and they’re getting hammered by hundreds of messages, offers, calls to actions every single day, and those create the NOISE within the market!

You will not fight the noise of the market by simply being good at sending messages on LinkedIn, Facebook, Instagram, or any platform that you would outreach on to, you will fight the noise by creating your own noise!

In this training, I’ll show you how to gain an edge over your competitors by creating great pieces of content.

I personally believe that anyone who doesn’t create content for their offer and for their market, will not experience any exponential growth, they might still grow 10% to 20% month over month, but you won’t see any 100%-1000% growth.

WHY ANY CONTENT IS GOOD CONTENT - ENERGY